Better Collective has reported a 9% increase in revenue for the second quarter of 2026 compared to the same period last year, with North America playing a crucial role in this growth. The company's revenues for the quarter ending June 30 reached €89.1 million, up from €81.5 million in Q2 2025. Other financial metrics also showed improvement, as EBITDA rose by 20% to €27 million, and net profit climbed 55% to €8.2 million.
The surge in revenue was primarily driven by Better Collective's performance in North America, where revenues soared 35% to €24.2 million, and revenue share income increased by 49%. Additionally, the FIFA World Cup contributed significantly to the company’s revenue this quarter. The number of new depositing customers rose by 24%, totaling 373,000, while total customer deposits hit an unprecedented €836 million, marking a 17% year-on-year growth.
Jesper Søgaard, co-founder and co-CEO of Better Collective, remarked on the strong quarter, highlighting the positive developments in North America fostered by revenue share income, media efforts, and prediction markets. He noted that the World Cup provided a necessary boost and reaffirmed the company’s focus on profitable growth and operational efficiency.
In terms of segments, publishing remained the largest for Better Collective, recording an 11% increase in revenue to €57.5 million. Sponsorship revenue surged by 44% to €12.2 million, and cost-per-action (CPA) revenue increased by 45% to €5.3 million. Revenue share, the biggest contributor overall, generated €43.6 million, up 5%, while sponsorships saw the highest growth rate of 39% amounting to €15.7 million, and CPA revenue grew by 11% to €19.5 million. However, CPM revenue faced a decline of 16% to €5.6 million.
Profitability metrics were equally encouraging, as operating profit advanced 43% to €14.2 million, and profit before tax skyrocketed by 230% to €10.9 million, thanks to lower financial expenses and favorable foreign exchange conditions compared to Q2 2025.
Better Collective has reiterated its annual guidance, projecting organic revenue growth of 7-12% and an EBITDA increase of 8-18% for the year ahead.
