RubyPlay has made its debut in Switzerland through a partnership with mycasino, operated by Grand Casino Luzern, a prominent player in the Swiss online casino market. This collaboration marks RubyPlay's first entry into the Swiss iGaming sector.
As part of the agreement, mycasino will integrate several RubyPlay titles into its platform, featuring games such as Diamond Explosion® 7s SE, Book of Riches Deluxe Chapter 2, Immortal Ways® Cleopatra, Go High® Panda, and Elephant Stampede SE. Additionally, games from Koala Games are slated for inclusion at a future date.
Since launching in 2019, mycasino has earned a solid reputation among players in Switzerland, known for its high-quality gaming options and dedication to innovation. This aligns well with RubyPlay's objectives, making mycasino an ideal partner for expanding its reach.
Dima Reiderman, Chief Commercial Officer at RubyPlay, stated that entering the Swiss market is a significant milestone for the company. He emphasized their commitment to establishing a presence in Europe’s regulated markets, where success relies on quality, compliance, and sustainable partnerships. His aim is to foster long-term relationships with operators in Switzerland, offering a diverse range of games and engagement tools to support their growth.
Wolfgang Bliem, CEO of Grand Casino Luzern, expressed enthusiasm for the partnership, noting the desire for fresh content that allows for future growth. He pointed out that RubyPlay’s initial game offerings and the potential for collaboration within its larger studio ecosystem fit their needs perfectly. Bliem looks forward to introducing these titles to mycasino’s players and further developing the partnership.
