RubyPlay, a provider of premium content and engagement tools for the iGaming sector, has made its debut in the Swiss market with a partnership with mycasino, operated by Grand Casino Luzern, one of Switzerland’s premier online casinos. This collaboration will see mycasino integrate several of RubyPlay’s games such as Diamond Explosion® 7s SE, Book of Riches Deluxe Chapter 2, Immortal Ways® Cleopatra, Go High® Panda, and Elephant Stampede SE. Future plans include adding titles from Koala Games to their offerings.
Since its inception in 2019, mycasino has garnered a solid reputation among Swiss players due to its commitment to quality gaming and innovation. This made it a fitting ally for RubyPlay and its associated studios.
Dima Reiderman, Chief Commercial Officer at RubyPlay, remarked that entering the Swiss market marks a significant development for the company as they aim to enhance their presence in Europe’s regulated markets. Reiderman emphasized the importance of quality, compliance, and long-term partnerships for their success. He expressed the goal of establishing RubyPlay as a reliable partner for operators in Switzerland, providing a diverse range of games and innovative engagement tools to promote sustainable growth.
Wolfgang Bliem, CEO of Grand Casino Luzern, shared that they sought a partner who could enrich their content offerings while allowing for future development. He noted that RubyPlay’s initial selection of games, combined with its broader studio network, aligns perfectly with their goals. Bliem expressed enthusiasm for introducing these titles to their players and looks forward to further developing the partnership.
