The Hellenic Gaming Commission (EEEP) has reported that Greece's regulated gambling market generated €3.07 billion in gross gaming revenues (GGR) in its latest annual assessment, showing a 6.7% increase from the previous year. While land-based gambling continues to dominate, accounting for 61.2% of total GGR, the online segment is gaining traction with an increase of 11.8%, in contrast to a modest 3.8% growth for physical gambling venues. Currently, online gaming represents 38.8% of Greece’s gambling market.
The industry significantly contributes to the public finances, with the government receiving €1.17 billion in taxes, of which over 63% is derived from licensed online gaming operators. The EEEP has outlined its strategy for the period of 2026 to 2030, emphasizing responsible gambling, market monitoring, anti-money laundering efforts, digital innovation, and the application of artificial intelligence and RegTech solutions to enhance compliance oversight.
Additionally, the agency has highlighted the challenge of illegal gambling, estimating that about 10.6% of the population is affected. To tackle these issues, the EEEP plans to revise self-exclusion rules and establish a regulatory framework for B2B providers and live casino studios.
