Tim Miller, who formerly served as the executive director for policy and research at the UK Gambling Commission, has officially launched an international advisory firm named GamReg Consulting.
In a statement released on Wednesday, Miller explained that his firm aims to assist governments and regulatory bodies in navigating the swift and complex evolution of the global gambling sector, particularly concerning illegal gambling activities.
GamReg Consulting will offer expert guidance on regulatory design and implementation to jurisdictions that face challenges arising from technological advancements and increasing political scrutiny. Furthermore, the firm seeks to address the growing need for consumer protection within the industry.
A significant aspect of GamReg's mission will be to collaborate with commercial providers that support regulatory bodies. The company intends to focus on combating illegal gambling markets, helping clients harmonize regulation, industry practices, and technological solutions to motivate consumers to engage within licensed markets.
Miller stated, "Regulators everywhere are dealing with fast-moving markets alongside heightened expectations. They need practical, credible approaches that keep players safe while supporting a compelling consumer offer." He emphasized the need for regulation that is based on evidence, focuses on outcomes, and is driven by technology, steering clear of “simplistic, blunt approaches like ever-increasing tax hikes or blanket prohibitions.”
He expressed that GamReg Consulting is structured to help translate regulatory ambitions into real-world practices that protect consumers and instill confidence in the industry.
The firm has already commenced projects with partners based in North America, with plans to expand its global outreach throughout 2027.
Miller's tenure at the Gambling Commission came to an end earlier this year after more than a decade of service. During his time, he spearheaded numerous high-profile policy initiatives and managed the research sector. He was instrumental in launching the Gambling Survey for Great Britain and guiding essential aspects of the Gambling Act review and subsequent white paper, which included reforms for age verification, trials of financial vulnerability checks, remote game design regulations, and stricter direct marketing rules.
Sarah Fox, a former senior civil servant in the Department for Digital, Culture, Media and Sport, has been appointed as Miller’s successor. Additionally, Miller resigned from his position on the board and from his role as treasurer of the Gambling Regulators European Forum (GREF), where he had been a significant figure for several years. GREF acknowledged Miller’s contributions during his time with the organization.
