AffPapa has named Nordic Partners Gaming (NPG) as the Strategic Esports Partner for the upcoming AffPapa Conference Cancun 2026. This event will take place from November 23–25 in Cancun, Mexico. Through this partnership, a dedicated Esports Zone will be featured on the conference floor, allowing attendees to engage in competitive gaming and participate in various activities throughout the three-day event. A highlight will be the opportunity for visitors to play alongside FreeZe, a professional player and streamer representing NPG, who will be present in Cancun.
Fabian Broich, Director of Nordic Partners Gaming, expressed his enthusiasm about the collaboration, stating that the AffPapa Conference Cancun provides a unique platform to integrate esports within the iGaming environment. "Having FreeZe with us makes the activation much more authentic. Attendees won’t just be watching from the sidelines; they’ll have the chance to get involved and play with a professional player themselves," he noted.
This Esports Zone sponsorship marks an expansion of the strategic alliance between Nordic Network Ltd and AffPapa, coinciding with the recent establishment of Nordic Partners Gaming, a Malta-based esports and gaming company founded by Nordic Network Ltd. NPG collaborates with esports organizations and gaming creators to strengthen commercial foundations and assist licensed iGaming companies in better connecting with gaming audiences.
Yeva Avagyan, Head of Commercial at AffPapa, shared her excitement about the event, mentioning, "We’re thrilled to have Nordic Partners Gaming bring esports to AffPapa Conference Cancun. The Esports Zone will give attendees something a little different to get involved in, and with FreeZe joining the NPG team, they’ll have the chance to play alongside a professional player. It’s a fun addition to the event, and we can’t wait to see everyone join!"
Details regarding the Esports Zone and activities organized by Nordic Partners Gaming at the AffPapa Conference Cancun 2026 will be revealed as the event date approaches.
The AffPapa Conference Cancun aims to unite affiliates, operators, and B2B companies from the iGaming sector for three days of networking, business meetings, and discussions, particularly focusing on the LatAm market.
