AffPapa has announced Nordic Partners Gaming (NPG) as the Strategic Esports Partner for the upcoming AffPapa Conference Cancun 2026, scheduled to take place in Cancun, Mexico, from November 23 to 25. This collaboration will introduce a dedicated Esports Zone on the conference floor, allowing attendees to engage in competitive gaming and participate in activities throughout the three-day event. Visitors will also have the unique opportunity to play alongside NPG’s professional player and streamer, FreeZe, who will be present at the event.
Fabian Broich, Director of Nordic Partners Gaming, expressed enthusiasm about the partnership, stating, "AffPapa Conference Cancun gives us a great opportunity to bring esports directly into an iGaming environment and create something people can actually take part in during the event. Having FreeZe with us makes the activation much more authentic. Attendees won’t just be watching from the sidelines; they’ll have the chance to get involved and play with a professional player themselves."
The sponsorship of the Esports Zone is part of a broader strategic partnership between Nordic Network Ltd and AffPapa and is marked by the recent establishment of Nordic Partners Gaming, a Malta-based company focused on esports and gaming. NPG collaborates with esports organizations and gaming creators to build stronger commercial foundations and assists licensed iGaming companies in connecting with gaming audiences more effectively.
Yeva Avagyan, Head of Commercial at AffPapa, shared her excitement about NPG's involvement, stating, "We’re excited to have Nordic Partners Gaming bring esports to AffPapa Conference Cancun. The Esports Zone will give attendees something a little different to get involved in, and with FreeZe joining the NPG team, they’ll have the chance to play alongside a professional player. It’s a fun addition to the event, and we can’t wait to see everyone join!"
More details regarding the Esports Zone and Nordic Partners Gaming’s plans at the AffPapa Conference Cancun 2026 will be disclosed as the event approaches.
About AffPapa Conference Cancun:
The AffPapa Conference Cancun 2026 will convene affiliates, operators, and B2B companies from across the iGaming sector for three days focused on networking, business meetings, and industry discussions, particularly emphasizing the LatAm market.
