Scientific Games revealed the details of “strategic milestones” that will support Allwyn in operating the UK National Lottery.
Allwyn assumed control over the National Lottery on 1 February, after the 4th licence became effective. Scientific Games has said that it is working closely with Allwyn in preparation for the transfer of responsibility.
Scientific Games’ strategic initiatives focus on increasing the National Lottery responsibly while minimising its environmental impact.
Scientific Games has opened a new scratchcard logistic facility to support National Lottery retail outlets in the UK. Scientific Games SciTrak is used at the Warrington facility for ordering and sorting scratchcards.
Scientific Games says that this is just the beginning of a long list of deliverables for their partnership with Allwyn. The conversion of National Lottery technology to Scientific Games’ “Symhony” enterprise gaming system is another initiative. The system covers over 40,000 retail terminals.
Scientific Games is also launching a digital platform, as well as a series of instant-win games. The SG Studios, along with partner studios around the world are developing these games via the SG Hub and Partner Program.
Scientific Games, Allwyn and Responsible Growth are the focus of Scientific Games
Michael Conforti is Scientific Games president for international and strategic clients. He said: “We congratulate Allwyn’s vision to grow the National Lottery, and as a consequence, substantially increase returns on National Lottery funded projects.”
This moment has been long awaited, and was made possible by a strong, collaborative partnership. We’ve demonstrated our abilities to overcome challenges and deliver sustainable growth for the UK National Lottery, on time and through multiple channels.
The National Lottery’s retailers, players, and beneficiaries will be in for a thrilling time as more products and technology are deployed during the license.
Allwyn UK’s CEO Andria vidler made these remarks, describing the company’s vision of the National Lottery.
Vidler stated that “our ambition is to provide more games, more entertainment and more winnings, as well as raise more funds for National Lottery funded projects.”
The National Lottery will be able to sustain itself in the future by investing heavily in its technology and operational capabilities.
Returns to good causes
The Gambling Commission has released more information about the fourth license in celebration of yesterday’s transfer.
The new initiatives also include a mechanism to encourage participation. All National Lottery Products will make the “Returns for Good Causes” on the same basis. Allwyn’s profits will also only increase if the returns to good causes go up.
Andrew Rhodes, executive director of the Commission said: “The fourth license by design means that more money from every National Lottery pound will be donated to worthy causes and still ensure safe play.”
