Betway Announces Partnership with Alpine Hexagon Cup 2025

Betway, a leading global online betting and gaming brand, has secured its position as the Official Betting Partner for the Alpine Hexagon Cup 2025. This event is set to take place from January 29 to February 2 at the Madrid Arena, which can accommodate 12,000 spectators. The tournament will be available for streaming on DAZN and RTVE in Spain. This second edition of the Cup features eight teams, including celebrities such as Eva Longoria and Andy Murray, alongside the Rafa Nadal Academy and new entrants like Sergio 'Kun' Agüero and Pierre Gasly. Among the top-ranked players participating are Arturo Coello, Agustin Tapia, Ariana Sánchez, and Paula Josemaría. Maria Meseguer, General Manager of Betway Spain, expressed excitement about the partnership, stating, 'We are very excited to announce our sponsorship of the Hexagon Cup and to add padel, the fastest growing sport in the world, to our sponsorship plan. With padel increasing in popularity worldwide, especially in Spain, we are happy to be part of the continuous growth of this sport through our partnership with the Hexagon Cup.' Astrid Thams, Commercial Managing Director of the Hexagon Cup, remarked, 'We are undoubtedly very pleased to announce this sponsorship agreement with Betway. It is further evidence of the tournament’s growth. Padel is increasingly a valuable asset and, in this case, they are a reference in the sector. Hopefully, it will be a partnership that allows the event to continue developing at a great pace.'