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Greek Gambling Market Surpasses €3 Billion Amid Online Growth

by Sienna Marques
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Greek Gambling Market Surpasses €3 Billion Amid Online Growth

The Hellenic Gaming Commission (EEEP) has reported that Greece's regulated gaming sector generated €3.07 billion in gross gaming revenues (GGR) for the latest fiscal year, marking a 6.7% increase from the previous year. While traditional land-based gambling constituted 61.2% of total GGR, the online segment showcased significant growth, with revenues rising by 11.8%, compared to just 3.8% growth in brick-and-mortar establishments. Currently, online gaming represents 38.8% of Greece's overall market.

Significantly, the gaming sector contributed €1.17 billion in tax revenues to the public treasury, with over 63% of these earnings deriving from licensed online operators. Looking ahead, the EEEP has laid out a strategic plan for 2026-2030, focusing on key areas such as responsible gambling, market oversight, anti-money laundering efforts, digital transformation, and innovation. A central component of this strategy will be the integration of artificial intelligence and RegTech solutions to enhance compliance management.

Additionally, the agency addressed the issue of illegal gambling, estimating that around 10.6% of the population is involved in such activities. To combat this, the EEEP intends to implement revised self-exclusion rules and develop a specialized regulatory framework for B2B suppliers and live casino studios.

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