Relax Gaming, a prominent player in the iGaming sector known for its content aggregation, has partnered with the innovative live casino provider, Imagine Live. As a result of this collaboration, Imagine Live will integrate into Relax Gaming’s Powered By Relax (P2P) program, giving it access to Relax's vast network of tier-one operators across various regulated markets.
Imagine Live is recognized for its premium live dealer games and engaging game show formats, boasting over 200 live tables tailored to 16 regulated markets, including the UK, Malta, Sweden, Romania, Belgium, Greece, and Brazil. The company has also incorporated AI-driven solutions to enhance security, manage risks, and ensure real-time dealer behavior monitoring, which bolsters confidence for operators while delivering consistently high-quality live casino content.
By incorporating Imagine Live into its offerings, Relax Gaming enhances its platform with a new array of immersive products, further solidifying its role as a vital distribution partner for innovative developers.
Jennifer Buttigieg, Head of Commercial & Partnerships at Relax Gaming, stated, "Imagine Live has quickly established itself as a provider that challenges conventions within the live casino space. Its blend of premium table games, original game-show content and cutting-edge studio production makes it a valuable addition to our Powered By Relax program. At Relax Gaming, we are always looking to partner with studios that bring something genuinely different to operators, and Imagine Live’s approach to innovation and player engagement does exactly that. We are excited to welcome Imagine Live to our aggregation platform and support the continued growth of its live casino business by connecting it with operators across key regulated markets worldwide."
Nadiya Attard, the Chief Commercial Officer at Imagine Live, remarked, "This partnership marks an important next step in Imagine Live’s international growth strategy, as we continue to strengthen our presence in the global live casino market. With our rapidly growing portfolio of live tables and premium game show experiences, joining forces with a tier-one aggregator like Relax Gaming was a natural next step for our business. Relax Gaming's proven track record, extensive operator network, and commitment to quality make it the ideal partner for our next phase of growth. By joining the Powered By Relax program, we are further enhancing our ability to scale internationally across key regulated markets and bring our distinctive live casino experiences to a much wider global audience. We are excited to begin this partnership and look forward to working more closely with the Relax team to introduce players to the high-quality live casino and game-show experiences that define the Imagine Live brand.
