Home Gaming PartnershipsPlayson Partners with Hollywoodbets to Expand in South Africa

Playson Partners with Hollywoodbets to Expand in South Africa

by Sienna Marques
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Playson Partners with Hollywoodbets to Expand in South Africa

Playson has fortified its presence in South Africa by teaming up with prominent operator Hollywoodbets to present a variety of its leading games to players within the regulated market. This collaboration will enable Hollywoodbets to integrate several of Playson’s popular Hold and Win titles through Light & Wonder’s aggregation platform, thereby enhancing its already extensive selection of live games with well-regarded content that is known for its engaging gameplay and reliable performance.

The initial launch includes a selection of titles such as Coin Strike: Hold and Win, Thunder Coins: Hold and Win, Thunder Coins XXL: Hold and Win, Diamonds Power: Hold and Win, Energy Coins: Hold and Win, and 3 Carts of Gold: Hold and Win. As the partnership unfolds, more titles are set to be added.

Hollywoodbets, one of South Africa’s leading betting and gaming brands, has established a strong name for itself by offering premier entertainment experiences across various sectors. This makes it a fitting collaborator for Playson, which is focused on expanding its influence in regulated markets.

This partnership underscores Playson’s dedication to strategic growth in Africa, following a series of significant agreements made this year. At the same time, it allows Hollywoodbets to expand its offerings with a selection of globally recognized player favorites.

Blanka Homor, Sales Director at Playson, remarked, “Partnering with Hollywoodbets represents another important milestone in our African growth strategy. As one of South Africa’s household names, Hollywoodbets offers an outstanding platform through which we can introduce our high-performing portfolio to an even wider audience. We are confident our games will resonate strongly with players, and we look forward to building a successful long-term partnership together.”

Wayde Dorkin, Head of Product at Hollywoodbets, added, “Playson’s portfolio has earned an excellent reputation for delivering engaging gameplay and consistent results across regulated markets, making it a valuable addition to our product offering. We are always looking to enhance the entertainment experience available to our players, and we are delighted to welcome a selection of Playson’s top-performing titles to the Hollywoodbets platform.

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