Honoré Gaming has launched a new Bet Builder feature designed to enhance player engagement and personalization in football betting. This innovative product allows operators to provide one of the most engaging betting experiences in the industry, enabling players to combine various selections from a single match into one bet slip. Options include first goalscorer, total goals, cards, and in-play moments, allowing players to create their own narrative and potentially increase their returns with combined odds.
The Bet Builder feature is now fully integrated across the Honoré Gaming platform and is part of the company's ongoing strategy to foster deeper engagement, particularly tailored to modern player behavior. This is crucial in football markets, where the passion for the sport and player identity are closely linked.
The introduction of Bet Builder is expected to boost key metrics such as player engagement, session duration, average stake, and repeat activity, making the betting experience highly personalized.
Valentin R, Chief Product Officer at Honoré Gaming, emphasized the motivation behind this development: "We built Bet Builder because our players were ready for it. In many of our markets, football is not simply entertainment, it is identity. Giving players the ability to craft their own story inside a match is the most natural extension of that connection. The emotional commitment suddenly grows as every moment on the pitch can directly affect the outcome of their selections."
