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SportBusiness Group



SportBusiness Group, a trading style of SBG Companies Limited, is a leading provider of information, media, and B2B marketing services to the sports industry. With a global network of partners and agents, SportBusiness Group helps companies worldwide achieve their business goals. We are known as the ‘leading voice’ for the international sport business community and offer a range of informational products and services to assist our clients in making informed business decisions. Our publishing, information services, and seminars divisions support influential figures in sporting federations, governing bodies, rights holders, sponsors, broadcasters, and sport marketing companies. Through our advertiser, sponsor, and partner programs, we provide unmatched access to executives in sports-related organizations. We believe that the sports industry deserves its own analysis, intelligence, trade media, and B2B marketing services. Our goal is to maintain a position of leadership within the industry and represent it to the business community.


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