Zenith, a prominent player in the iGaming sector, has enhanced its OneAPI aggregation platform by integrating the popular game offerings from 100HP Gaming. This new addition allows operators around the globe to access 100HP Gaming's portfolio, which features dynamic crash and instant win games like Tappy Bird, Punch It, Spin Ra, and Swipe Girls. These titles incorporate engaging mechanics and personalization options that have been effective in boosting player retention.
The integration introduces a new dimension of fast-paced, mobile-friendly content that meets the escalating demand for crash and instant win games in various international markets. With 100HP Gaming now accessible via OneAPI, operators can easily implement this content through a single integration point, which simplifies the process and minimizes operational complexities from the beginning.
This collaboration underscores Zenith's strategic aim to delve into high-growth content sectors. Crash and instant win games are recognized for yielding significant player engagement, particularly in both emerging and established markets.
Vitalii Smoliarenko, the Business Development Manager at Zenith, remarked, "100HP Gaming has built a strong product in one of the most exciting content categories in the market right now. Their titles are designed around the mechanics that genuinely keep players engaged, and bringing them into OneAPI gives our operator partners access to content that is built to perform."
CEO of 100HP Gaming, Asker Hubiev, expressed enthusiasm over the OneAPI collaboration, stating, "OneAPI provides us with the infrastructure we need to distribute our games efficiently, and we are excited about the opportunity to showcase our portfolio to an even wider network of operators. Crash and instant win games continue to gain momentum across key emerging markets, creating new opportunities for us to reach and engage a broader player audience. Our games have already demonstrated strong player engagement and retention. Through the Zenith aggregation platform, we will be able to make them available to more operators and introduce them to even more players worldwide.
