BetterThanTraffic to Exhibit at AffPapa Conference Cancun 2026

AffPapa announced that BetterThanTraffic will participate as an exhibitor at the AffPapa Conference Cancun 2026, providing attendees the chance to connect with their team at booth N5 and explore their innovative solutions aimed at enhancing player acquisition and conversion rates.
BetterThanTraffic specializes in helping iGaming operators effectively tap into the significant volume of website traffic generated by unregistered users. Their technology is designed to analyze visitor behavior, pinpoint crucial moments when users are most likely to register or deposit, and leverage segmentation and real-time scoring to facilitate tailored communications and offers.
Additionally, the company focuses on optimizing incoming affiliate traffic, enabling operators to improve conversion rates and gain insights into how users navigate their websites. BetterThanTraffic claims that its method can cut first-time deposit (FTD) acquisition costs by 15% to 35%, with even greater savings achievable in certain situations.
In a statement, BetterThanTraffic explained their participation, saying, "We have decided to attend the AffPapa Conference in Cancun because we’ve been receiving increasing interest from LATAM operators in our services, particularly in how we can support their player acquisition activities. We attended AffPapa Conference Madrid, and the experience convinced us to become more actively involved in the AffPapa community. This time, we’re taking the next step and having our own stand at the event. In Cancun, we’re looking forward to meeting not only operators but also agencies working with operators on acquisition and performance marketing. We see a lot of potential for partnerships and new business opportunities across the LATAM market. And, of course, Cancun itself is another very good reason to attend — especially in November!"
Set for November 23-25, AffPapa Conference Cancun 2026 is expected to gather over 600 affiliates, operators, and B2B providers from the iGaming sector. With a strong emphasis on the Latin American market, the event will provide opportunities for participants to network, share ideas, and discover new business collaborations.
Yeva Avagyan, Head of Commercial at AffPapa, expressed enthusiasm about BetterThanTraffic’s involvement, stating, "We’re happy to welcome BetterThanTraffic to AffPapa Conference Cancun. Having the BetterThanTraffic team at the conference will give attendees a chance to learn more about practical ways to improve the performance of their traffic and connect with the people behind the solution. We’re looking forward to having them in Mexico."
The AffPapa Conference is a global series of iGaming events designed for networking, business development, and discussions, allowing professionals to create new connections and engage with the contemporary opportunities and challenges across various iGaming markets. Attendees will have the chance to meet with the BetterThanTraffic team at booth N5 to discuss partnership possibilities.