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North American display launched by BoscaSports and 1/ST

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BoscaSports is leveraging partnerships with 1/ST CONTENT and Supreme Ventures Racing to bring a new gaming experience to North America.

The three companies have collaborated to bring a new racing product built on BoscaSports’ digital display platform to players in Jamaica. The launch of the new display system marks the first time the product has been made available to players in North America. It replaces outdated analog systems and provides an influx of new content from races in the U.S.

“Supreme Ventures Racing is thrilled to partner with BoscaSports to bring their market-leading odds displays to the Jamaican market,” said Supreme Ventures Racing VP of Operations Christopher Wills. “Collaborating with their exceptional team has been a wonderful experience, and we eagerly anticipate a prosperous future together. This partnership promises to enhance the betting experience for our customers and further solidify our commitment to innovation and excellence.”

The innovative display allows BoscaSports and its partners to efficiently provide players with a cost-effective product that uses live data and 1/ST Content’s pricing engine. The product, which also uses existing solutions from BoscaSports, solidifies a footprint in North America for the company while improving the user experience for Jamaican players.

1/ST CONTENT provides players around the world with access to 100 North American tracks and 65,000 races per year. It also produces roughly 15,000 hours of live content annually.

BoscaSports has a portfolio of partners that also includes Britbet and Paddy Power.

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