Italy’s igaming revenues continued their slow decline even though casino and slot machines experienced a large increase by the end of 2022.
Italy’s gaming revenue has experienced a slight decline. December’s revenues of EUR315,8m showed a 2% drop compared to previous months. The industry grew by 1.2% year on year, which indicates a steady increase.
This decline was a result of both retail and online sports, while the rest of the products increased from the prior month.
Casino & Slots was the sector that stood out, with a 17% revenue increase in December compared to November.
Casino & Slots dominated in terms of market shares, with the biggest increase. Online sports betting, however, lost nearly a third from its share of November. Lottomatica/Goldbet, with its 12.4% share in the industry, maintained their position as leader. Other online casinos did not see any significant change in market share.
The market share of online sports betting has declined, and now stands at 27,4% in the gaming industry. The market share within the igaming industry has remained stable. Most companies are still in the same place. Bet365 faced some difficulties in recent months but has slowly improved its performance. This month, they reached a peak of 13.1%.
Lottomatica/Goldbet continues to be the leader in online and retail sport betting with 22.1% of the market. Betaland fell to last place with just 0.9% of the market, while Multigioco rose to ninth with only 1%. The Italian gaming industry is still thriving despite the fluctuations. It looks like it will grow significantly in the next few years.
PokerStars is still the market leader in online poker tournaments, despite its 4,7% decline. E-Play 24 did not make any significant changes, which allowed it to be overtaken Snai, and Lottomatica. E-Play 24 now has the lowest market share.
Lottomatica was the company with the largest increase in share of market, just behind Snai’s 9.14%. Lottamatic/Goldbet has a growing market share in both the Poker Tournament industry and the Sports Betting Market.
Below you can find the complete infographic with charts, which includes all results.
Ficom Leisure, a European leading corporate advisory firm, is an expert in the gaming and betting sector.
Ficom Leisure provides monthly exclusive estimates of the Spanish online gambling market, which includes operator market share across poker, sports betting, and casino. The company also offers monthly estimations for several US states including New Jersey, Pennsylvania, and Iowa.
