The Alpine Hexagon Cup 2025 will run from January 29 to February 2 at Madrid Arena, seating 12,000 attendees. It will stream on DAZN and RTVE in Spain.
This second edition features eight teams led by stars like Eva Longoria, Andy Murray, the Rafa Nadal Academy, and newcomers Sergio ‘Kun’ Agüero and Pierre Gasly. Top-ranked players Arturo Coello, Agustin Tapia, Ariana Sánchez, and Paula Josemaría will also participate.
Maria Meseguer, the General Manager of Betway Spain, mentioned:
We are very excited to announce our sponsorship of the Hexagon Cup and to add padel, the fastest growing sport in the world, to our sponsorship plan.
With padel increasing in popularity worldwide, especially in Spain, we are happy to be part of the continuous growth of this sport through our partnership with the Hexagon Cup.
Astrid Thams, the Commercial Managing Director of the Hexagon Cup, added:
We are undoubtedly very pleased to announce this sponsorship agreement with Betway. It is further evidence of the tournament’s growth. Padel is increasingly a valuable asset and, in this case, they are a reference in the sector. Hopefully, it will be a partnership that allows the event to continue developing at a great pace.
