Socialtype is a company that develops social media applications for the gaming and entertainment industries. Their flagship platform, Bamboo, is designed to turn players into a motivated marketing force on Facebook and Twitter. Bamboo users, known as “ambassadors,” earn points for promoting your casino through their social network. They can distribute news, videos, polls, quizzes, and special offers to their friends through wall posts, invites, and gifts. They can also promote events, encourage friends to visit the spa, or bring friends to the casino. With Bamboo, any casino can use Facebook and Twitter to attract new players.