Poker Royalty, LLC is a privately-owned and operated poker player management, marketing, and representation firm based in Las Vegas. It was founded in 2003 by poker agent Brian Balsbaugh. The company specializes in the poker industry and offers a range of services including representation, marketing, corporate consulting, event management, speaking engagements, appearance requests, and licensing opportunities. Poker Royalty is known as the original poker player management agency and played a significant role in the poker boom. They have secured nearly 1000 sponsorship deals and have a deep understanding of the poker business. Their client list includes some of the world’s greatest professional poker players. Poker Royalty also has strong relationships within the gaming industry.