Couchsport is a company that creates apps for betting. They aim to improve the betting market by making apps that are easy to use on mobile devices. Their apps focus on “Casual Betting” and they want to change the negative view of online gambling. They believe that the lack of regulation in the market is a big reason for this negative perception. Couchsport wants to understand their users and how they like to play, so they can create a gaming environment that suits everyone’s limits.