Blit Software was established in 2007 by engineers who had extensive experience in the video game industry. They noticed that apps needed significant visual enhancements, inspired by the immersive user experiences they had while working on games. With a focus on graphics programming, Blit Software aimed to assist companies that shared their vision. The rise of the iPhone and its Apps brought attention to the necessity for better-designed user experiences in all types of software. Blit Software’s previous experience in developing for platforms with limited power, like game consoles, gave them a competitive advantage in creating apps that are widely used by people every day. As a result, they expanded their services to cater to the growing number of mobile platforms that emerged over time.