Underdog, the fantasy sports operator has introduced GuardDog – a gambling investment initiative that promotes responsible gaming.
GuardDog has launched with $1.0m (PS818,839/EUR947,806) in initial funding. According to Underdog, this money will go to startups that are working to find solutions for problem gambling. The money will be used to support startups working on solutions for problem gambling and encourage responsible play.
GuardDog’s goal is to invest and identify these startup companies. These startups will provide players with support and work closely with operators and other startup companies to create safer gaming technology.
The startups also gain access to advisors and investors in the gaming industry. Adam Warrington is a former Vice President of Responsible Gaming at FanDuel. Brianne doura-Schawohl, whose focus has been on responsible gaming, and Sara Tait are also responsible gaming advocates.
Innovative in Responsibility
GuardDog reflects Underdog’s commitment towards safer gambling, according to Jeremy Levine.
He said, “At Underdog we are always looking to innovate and adopt the best practices in our field.” GuardDog is our way of fostering innovation and helping companies to create games that people love, including Underdog’s games.
We know that there are a lot of entrepreneurs, builders, and dreamers out there who can contribute to building a more robust, responsible ecosystem. By providing mentorship, capital and valuable connections we want to support those who are innovating on responsibility.
We’re excited about GuardDog, and can’t help enough amazing businesses.
This news follows the New York State Gaming Commission’s vote last week to ban pick-em fantasy sports games. Underdog’s headquarters are in New York City.
PrizePicks, a fantasy sports company that is also owned by Underdog, lobbied to stop this new ban. Levine wrote an open letter in August criticizing DraftKings and FanDuel for their attempts to ban the inclusion of Daily Fantasy Sports into New York regulations.