SB22 has entered into an agreement with ZingSports in order to use its sportsbook software for sports betting in Puerto Rico.
SB22, a self-described industry disrupter, is a software development company for sports betting that aims to create ‘next generation platforms’ using AI and advanced technology.
The terms of the agreement stipulate that ZingSports, a potential operator in Puerto Rican sports betting, will be provided with ZingSports’ sportsbook platform. It features built-in Player Account Management, AI-driven promotional capabilities, and an advanced betting engine.
As the island prepares to offer sports betting, the deal will be subject to regulatory and licensing approvals.
“We are delighted to partner with SB22, and launch a unique and differentiated sports betting offer in Puerto Rico,” stated Jerry Foley CEO of ZingSports. This partnership will enable us to offer our customers the best sports betting experience on the market.
SB22 will use its platform to offer ZingSports customers betting options for a variety of sports, including soccer, baseball, football and other.
Puerto Rican bettors will have access to a variety of betting options, including in-play betting and props.
“We are thrilled to partner with ZingSports, and bring our cutting-edge tech to the Puerto Rican marketplace,” stated Vik Shrestha Chief Commercial Officer at SB22. “Our goal is provide the best experience possible for sports betting fans throughout the region.”
SB22 will also offer free-to play games to help retain and acquire customers.
Foley said that he is confident that the partnership will change sports betting in Puerto Rico. We are confident that this partnership will succeed because of the expertise of SB22 and our dedication to providing the best experience possible.
SB22 has recently gained industry expertise and years of experience when Keith Wall, a former FanDuel executive, joined its board as a strategic adviser.
Vladimir Jovanovic is the Chief Operating Officer at SB22. He added that “ZingSports has many creative ideas for fan engagement, acquisition, and retention. We look forward to combining our ideas with their technology and sharing our collective efforts.