Boston startup company Rithmm launched its full version of sports betting platform powered by artificial intelligence.
After a year-long beta test, the company launched its full platform to capitalize on growing interest in betting at the start of the NFL season and college football season.
It allows sports bettors the ability to create customizable analytics models that will help them make better decisions when placing bets. It uses AI technology and “advanced analysis” to lower barriers to entry.
Rithmm offers two different products, Core and Premium. The two products differ in that the Core product allows users to create analytical models which provide picks, predictions scores, and win probability, while the Premium version offers a deeper dive into data through a “no-modeling experience”.
The beta testers’ invaluable feedback has been crucial in shaping Rithmm to the outstanding platform that it is today.
With the Core and Premium products and our NFL product that is a first in the industry, we’re excited to bring a new era for personalized and immersive betting experiences for all of our users.”
Rithmm explained that Premium users can create models using a library of statistics rather than ones selected by staff. Premium members can also compare prices at different sportsbooks.
Ryan Besch, who is a beta tester of the platform, said: “Rithmm’s product offerings will launch just in time for the NFL and College Football seasons, and I couldn’t be more excited.”
Rithmm provides me with easy-to understand, fast predictive data. This saves me a lot of time. Rithmm will give me all the information I need for smart betting as soon as the football season 2023-24 kicks off.
Rithmm has a WNBA product, a NBA product and collegiate basketball platform. Other sports leagues platforms are also in development.
