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Home News Regulations & Licenses

Anonymind and Mindway AI partner to combat gambling addiction

igw by igw
May 23, 2023
in Regulations & Licenses
Reading Time: 2 mins read
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The provider of player protection software Mindway AI, has formed a partnership with AnonyMind, a specialist in gambling addiction treatment.

The deal will combine Mindway AI’s protection technology with AnonyMind’s expertise in treating at-risk players to create a solution that identifies and addresses them.

Operators who integrate Mindway AI software now have the choice to offer players access to AnonyMind counselling services. They can take action to treat and prevent addiction.

Mindway AI’s innovative software uses machine learning algorithms, in conjunction with assessments by expert psychologists to identify gambling behavior that is at risk.

The software uses neuroimaging and neuroscience to analyse player data and detect early warning signs for problematic behaviour. It then provides operators with useful insights that can be used to prevent addiction.

The software is integrated into major online gambling platforms across 21 countries and reaches over 6.5 millions active players each month.

AnonyMind provides psychological treatment for gambling addiction that is confidential, evidence-based, and tailored to the individual. The treatment is provided by clinical psychologists who are accredited and regulated.

The right therapist is matched with the individual, and then the therapist tailors the treatment to suit the needs of the client using a “clinical formulation”. Help is also provided to affected family members who may require support.

Addiction prevention

Rasmus Kjaergaard, Mindway AI’s chief executive officer, said that the company was committed to using its technology to promote responsible gaming and to prevent addiction. We are delighted to partner with AnonyMind who share our commitment in addressing this issue.

Andrew Plummer, AnonyMind’s head of partnerships, added: “This partnership is a first-of-its-kind as it integrates Mindway’s AI technology with AnonyMind CarePlus to proactively detect problem gambling in an operator’s network and to provide independent flexible and sustainable interventions support to prevent escalation harmful behaviours.

We look forward to the collaboration and the valuable insights that can be gained from truly independent early detection and intervention.

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