Betr is a microbetting startup that announced it would expand its product offerings into core markets in pre-match and live betting just in time for March Madness.
Pre-Match Betting with A 0% Margin
Betr’s expansion into pre-betting will enable bettors to place wagers on teams to win, how many, and total points. Betr also offers a 0% margin for pre-match betting on the entire college basketball tournament.
Joey Levy co-founder and chief operating officer of Betr explained the reasoning behind the company’s decision not to launch operations with microbetting services. He cited two factors as the key to its success: the need to be the first direct-to consumer operator in the industry and real user experience and feedback.
We are now launching Betr to establish betting market coverage product parity. This will involve the gradual integrations and launches core markets, parlays and props as well as many other betting experiences that consumers can find elsewhere.
Joey Levy CEO, Betr
Betr’s technology partner, Simplebet will power the pre-market core betting markets. This marks the first core market offering to be powered by the tech supplier, and puts Betr at the forefront of Simplebet’s ongoing innovation and product expansion.
Head-to-Head With the “Fade God”.
Betr will launch a pre-match product with a 0% margin to mark the NCAA tournament. It will also introduce a bettor contest called “Beat Derek’s Bracket” in which users can compete against Derek Sullivan (a.k.a. “Fade God”, who has a remarkable betting record, will be the winner of the free-to-enter tournament. The tournament is free to enter and the winner will receive $1,000
Handshake Bets, a social media star and part of the Betr team, will travel to Ohio for the first round games at Dayton (and Columbus) during this year’s March Madness.
In Ohio, Jake Paul and Joey Levy launched the first American operation. Betr plans to expand its US presence by going live in Massachusetts, and Virginia very soon.
Betr, a gaming and sports media company, aims to provide its customers with intuitive and engaging products and media experiences while prioritizing responsible gambling. Betr has banned credit card deposits and set deposit limits for bettors between 21 and 25 years old. As responsible gaming tools, time limits and cooling off periods are available.