The Canadian Football League and Genius Sports redesigned the CFL Game Zone for the 2023 season.
CFL Game Zone is the central hub where fans can engage in exclusive contests and products, as well as interact with the league through interactive experiences.
The platform, powered by Genius Sports – the official data and technology provider of the CFL – was designed to bridge the gap that exists between the CFL’s North American market and the CFL.
CFL Preseason Futures, originally designed for the last season has returned ahead of this new season which starts on June 8th. The CFL Preseason Futures was conceptualized for a href=”https://sbcamericas.com/2022/06/08/genius-sports-and-cfl-launch-new-interactive-fan-experiences/” rel=”noreferrer noopener” target=”_blank”>last season/a> and has made its return ahead of the new season, which begins on June 8.
CFL team picker is also available on the website of the league, matching new fans with one of nine clubs that best suits their personalities via a 10-question survey.
According to the latest announcement, other games and interactive experiences will be coming soon.
The new CFL Game Zone is the future for CFL fans, said Tyler Mazereeuw.
The heart of being an avid fan is the connection. It’s the urge to connect with others who share the same passions, the sense of belonging and the drive to compare. This need to compete and connect drives CFL Game Zone and continues to guide the way we engage with our fans.
CFL also revealed that as part of the relaunch of CFL Game Zone, it has been redesigned to have a futuristic’ and cohesive’ look, highlighted with a digineon colour palette. This was done to evoke a feeling of interacting with an electronic environment and to â€heightenâ€ the gaming experienceâ€.
The new rewards system allows users to earn badges by meeting certain objectives such as winning leagues or weekly games, and repeating plays.